Message from GW CEO Mark Wells

[me_in_japan]

No, really. He hath descended from on high to address the plebians.

In today's newsletter:

To all Games Day 2011 customers,

It was great to see you all on Sunday at what proved to be our busiest Golden Demon and Games Day in quite a few years. The gaming tables, hobby areas and displays were packed all day, particularly the Dreadfleet demo games and our staff have fed back how much they enjoyed talking with you throughout the day. We hope you enjoyed it too.

It was good to see how popular some of the new activities were, such as the Masterclass demonstrations and Armies on Parade, both of which we will run again next year. We will also continue to show more of the Golden Demon entries on the big screens, which again proved popular. As always the reviews are already under way to build on what worked well and look at what we can do better.

On the latter, I'd like to apologise to those customers who had to queue for the sales stands in the morning. I'm afraid we were unable to cope with the sheer volume of people wanting the new Warhammer Forge, Forgeworld and Black Library releases. Lessons have been learnt and we will ensure that next year we are better prepared in the sales area so that any queuing is kept to a minimum. I'd like to thank you all for your patience while we sorted this out and I cannot speak highly enough of the behaviour of those in the queue during this time. You were amazing. Thank you.

Anyway I hope you all returned home safely and enjoyed sharing your purchases and stories with your friends and families. Keep your eyes posted on the Games Workshop website and your local Hobby Centre Facebook site for more pictures and videos from the day.

Until next year.

Mark Wells
CEO

GW CEO communicating with customers? <kyle's mom> whatwhatwhaaaat? </kyle's mom>
decidedly fishy...

[Primarch]

To paraphrase:

Sorry we made a booboo, we'll try harder next time.

Where was he during the Finecast/Price Rise/Trade Embargo trifecta?

Still, its nice that the CEO is talking to regular folks. In other news, scientists have finally grafted wings to a large pot-bellied pig and the weather forecast is warning of blizzards, especially in the nether regions of the infernal pit. Demons are advised to wrap up warm when they go out.

[Spevna]

Would've meant more coming from Tom Kirby.

[Primarch]

If you read between the lines he actually seems to be saying.

"We're sorry we couldn't make you buy more. Next year we'll be ready to sell you twice as much stuff!"

[Spevna]

If you read between the lines he actually seems to be saying.

"We're sorry we couldn't make you buy more. Next year we'll be ready to sell you twice as much stuff!"

Amen brother, amen.

[kojibear]

If you read between the lines he actually seems to be saying.

"We're sorry we couldn't make you buy more. Next year we'll be ready to sell you twice as much stuff!"

Amen brother, amen.

Yep yep yep

[me_in_japan]

To paraphrase and summarise:

...

...

...

...

Gadzooks! We'll get right on it!

*sigh*

[AndrewGPaul]

Why should the CEO of GW be commenting on the competitors in a press release? The CEO of Ford doesn't come out and comment on what a good year General Motors is having.

[Primarch]

From Warseer:

Originally Posted by xowainx
Funnily enough, at the White Dwarf subscriber seminar, Wade Pryce (Head of Studio press, the guy who makes sure we know nothing in advance), was pretty openly apologetic about the rollout of Finecast, admitting that they'd had a lot of quality control issues early on, and while it was better now, that if you got any Finecast model that you weren't 100% happy with, GW will not just will replace it, but actually want you to, so they can keep track of where they are going wrong and constantly refine it.

[me_in_japan]

Why should the CEO of GW be commenting on the competitors in a press release? The CEO of Ford doesn't come out and comment on what a good year General Motors is having.

fair point, but some kind of acknowledgement they exist would be nice. Not necessarily direct from him to us, but a general raising of public relations would be helpful.

From Warseer:

Originally Posted by xowainx
Funnily enough, at the White Dwarf subscriber seminar, Wade Pryce (Head of Studio press, the guy who makes sure we know nothing in advance), was pretty openly apologetic about the rollout of Finecast, admitting that they'd had a lot of quality control issues early on, and while it was better now, that if you got any Finecast model that you weren't 100% happy with, GW will not just will replace it, but actually want you to, so they can keep track of where they are going wrong and constantly refine it.

good somebody with his head screwed on right. In fact, whoever is in charge of Official Secret Keeping and Leaking at GW is bloody good at his job - I'll give em that much.