As to your other points,
oh gods! This! A hundred times this! Couldn't have put it better myself.prim wrote: GW don't just have to make this edition better than last edition, they need to make it better than their competition
eh, yes and no. Tbh they started to get my attention again with genestealer cult/admech. Not to buy stuff, just pulled my eyeballs their way. The eldar triumvirate (and associated book) enticed me enough to buy the minis (and, tbf, "obtain" the book) but it was a step in the right direction. Newcromunda has me really taking notice, though (actually bought the rulebook the other day.) I know you're not on Facebook, but their presence there has really, really picked up recently. There's a huge amount of information coming out of them these days (well, compared to before), and they are most definitely working hard to get re-connected with players. Did you see the announcement where they said that anybody who had bought a codex within the past 8 weeks could get a full refund (and keep the book?) While this makes good sense, PR-wise, it's a big ol' change from how they used to be. While I'm still maintaining a core of skepticism that will take years to break down, they have either by luck or by judgement managed to tick a lot of boxes in my list of things they needed to do to bring me back. Here's hoping it continues.prim wrote:Any loyalty or trust is long since gone and the onus is on them to prove they deserve it again.